Alternative Group
Performance Coaching for a High-Performance Culture

William Carey Shearer Ph.D., M.B.A., M.P.H
Robin L. Shearer M.F.T., R.N., M.A., M.P.H.
Alan S. Dumke M.A., M.F.T., C.A.D.C.

This is about coaching and mentoring and the extraordinary results that can result by formally developing performance coaching skills in your leaders and managers, skills that result in synergistic relationships with employees, skills that motivate, inspire, and develop others leading to a high-performance culture. Please read on...

Dear Executive, Manager, Business Leader,

The management skills of past years are no longer a guarantee of success in today's highly competitive business environment. Organizations of the next century will achieve an ongoing competitive advantage only to the extent that leaders are skilled at creating a high-performance work environment characterized by shared purpose and goals, collaboration, and empowerment. Leaders of today and tomorrow need to continually develop and refine the skills required to meet this challenge. Coaching is a prime tool for developing executive leadership and high-performance work teams.

Coaching involves helping business leaders learn requisite skills and make the most of that learning. Coaching is about bringing out the best in a leader, helping him or her learn, grow, and change.

Building a truly outstanding organization means developing an extraordinary management staff, high-performance work teams, and a harmonious organizational environment. It means developing committed and highly competent people who run your organization flawlessly, people who are aligned with organizational values, people who work well with each other, people who treat each other with care and respect, and who treat your clientele like royalty.

It means developing leaders and leadership. It means leaders and managers who accept a prime role of coaching, mentoring, and teaching. It means following in the footsteps of the most admired and successful CEO=s, people like Jack Welch of General Electric, Andy Grove of Intel, Roger Enrico of Pepsico, and Leonard Lauder of Estee Lauder, leaders who spent most of their time coaching and teaching.

Today's dynamic work environment has brought new responsibilities to leaders and managers. No longer do managers spend their days solely in the traditional management functions of planning, organizing, directing, and controlling. Now leaders and managers also need highly evolved interpersonal skills to motivate and inspire, and to build self-esteem, confidence and commitment in employees. Leaders and managers also build skills in others and do career coaching, and they must confront in such a way as to improve cooperation, performance, and quality rather than generate resistance and resentment.

In short, most leaders, managers, and supervisors need to move from managing to coaching for commitment and improved productivity, quite literally a Aparadigm shift.@ The difference between satisfactory performance and extraordinary performance lies in employee commitment. Employees can be managed and controlled up to satisfactory performance, but only employees themselves can decide to commit the time and energy needed for performance above and beyond satisfactory. Coaching is the key to gaining this increased commitment. Employees can be coached to extraordinary performance as they are helped to:

  • Be clear about organizational values and performance goals.
  • Be competent in their work.
  • Have influence over their work
  • Feel valued and appreciated.

Coaching is Aapplied leadership@ utilizing a learned and practiced Acoaching conversation@ well grounded in everything known about effective leadership to improve performance. Robert Hargrove, author of Masterful Coaching, defines coaching as Aeverything you do to ignite personal and team learning in solving business problems while building the organizational capability you need to succeed.@

Additionally, coaching has been clearly shown to lead to committed workers who:

  • Are focused.
  • Enjoy their work.
  • Care deeply about results and performance.
  • Value being part of the team and take team performance very personally.

A study by the Center for Creative Leadership found that formal developmental relationships such as coaching and mentoring are the most effective ways to promote positive growth and change in managers. Researchers found that 77 percent of U.S. companies who implemented formal mentoring coaching programs claimed "improved retention and improved overall performance." A 1999 study by Interim Services and Louis Harris and Associates found that 35 percent of employees who aren't regulaly mentored plan to look for a new job this year, as opposed to only 16 percent of employees who are regularly mentored.

Increasingly, organizations are recognizing that coaching and mentoring represent a great opportunity to improve individual performance, satisfaction and commitment, yet formal programs are still lacking in most companies. The major reasons---lack of knowledge and skill, and resistance to change.

Our program, Leaders Who Coach and Mentor is designed to build skills and confidence in having coaching conversations and coaching relationships, along with full acceptance of a coaching role. We provide leaders and managers with the skills needed to leverage their talents through growing new talent and commitment throughout their organization. Additionally, our training is customized to fit your organization with custom-designed formats outlined in the attached brochure.

Every organization we work with has its own unique set of concerns, needs, and goals. That's why the first thing we do is to get together and determine just what yours are. Then together we determine what kind of program you need.

That's why we're offering you a free, no-obligation consultation. During your consultation we will discuss the needs of your organization and begin to put together a plan that is tailored to your needs.

We also offer those geographically close a free, no-obligation one hour introduction to coaching and mentoring presented in a fast-paced, highly interactive PowerPoint format as our way of getting to know one another.

As with any other professional organization, we can only take on a limited number of new clients at any given time. That's why we urge you to give us a call today to arrange for your free consultation, and/or your free one hour introduction to coaching and mentoring. To set up an appointment or to get answers to questions please call (909) 798-4668.


Bill Shearer


© 2005 William Carey Shearer Ph.D., M.B.A., M.P.H
Robin L. Shearer M.F.T., R.N., M.A., M.P.H.
Alan S. Dumke M.A., M.F.T., C.A.D.C.

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